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Bot Management

Terms related to bot management and automated threats and cyberattacks

What Is Content Scraping?

Content scraping is the theft of original content from websites to publish elsewhere. Content scrapers copy the entire content & pass it off as their own.


What Is Device Fingerprinting?

Device fingerprinting, in the field of IT security, is a sophisticated technique used to identify and track devices accessing online resources, such as websites and applications.


What Is Digital Ad Fraud?

Digital ad fraud refers to the deliberate act of misrepresenting or obfuscating ad engagement metrics. Bot traffic is used to generate fake metrics.


What Is Form Spam?

Form spam refers to filling & submitting web forms with irrelevant info, including abusive language, ads, spam links to malware-laden and phishing websites.


What Is Invalid Traffic?

Traffic which is not from human activity, but rather bots is called Invalid Traffic (IVT). IVT is mostly used to refer to malicious or fraudulent bots.


What Is Price Scraping?

Price Scraping is a technique in which pricing data is lifted off from e-commerce websites along with product catalog information using bots.


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