Radware, a leading provider of Intelligent Application Switching, today announced it has reached an agreement for a pan-European distribution partnership with Allasso, Europe's leading specialist network security distributor with offices in the UK, Germany, Italy, Spain, Benelux and France. The deal enables Allasso to offer higher performance value-added solutions to its customers with a range of secure application management options, including high availability, optimised performance, scalability and connectivity.
The agreement builds on Allasso's existing successful relationship with Radware in southern Europe. Allasso undertook an extensive market evaluation to select the application management vendor that would offer the greatest benefit to its customers, with advanced security capabilities in the product set a key factor. Radware emerged as the best partner choice, with innovative technology that offers secure reliability and performance for all layer 4 to 7 IP application needs, including intrusion prevention and Denial of Service prevention.
The alliance will see Allasso distributing Radware's extensive product range across its pan-European network of resellers and system integrators. It also leverages the marketing and selling capabilities of Allasso's Value Added Resellers (VARs) and System Integrators (SIs). This gives Radware access to a larger number of VARs and SIs which are already fully trained and experienced in IT security services. Radware and Allasso will also be offering full post-sales technical support through the multi-lingual Allasso European Support Centre.
"The partnership with Radware allows us to offer better - and more secure - application reliability, availability and performance to our customers," said Clive McCafferty, European business development and marketing director, Allasso. "There is a huge reliance on Internet access these days, creating an increasing need for higher levels of application availability and better response times. The load balancing, traffic management and security features of Radware's products both fit the gap in our portfolio and make it the ideal partner."
Radware has a strong indirect sales and marketing strategy and recently launched its Certainty Partner Programme in the UK for recruiting a deeper and more specialised team of UK partners. Radware also has European offices in Germany, France, Spain and Italy.
"Allasso has built itself a reputation as a true security specialist," said Alex Bertuzzi, Vice President of EMEA, Radware. "Our product portfolio offers real performance and security benefits to companies, and this partnership gives us a good route to our key market. It was important to collaborate with the right company and Allasso has proved itself to be exactly that."
About Radware
Radware is dedicated to providing Intelligent Application Switching, guaranteeing the best operation and servicing of IP applications and enterprise traffic across the Internet. Radware aligns application needs with the network infrastructure to seamlessly allocate resources, optimise application operations and extend security, ensuring the integrity of critical business processes. Radware's solutions address the needs of corporate enterprises, service providers, and e-commerce business through one or more of our award winning products including: Web Server Director (WSD), Cache Server Director (CSD), Content Inspection Director (CID), FireProof, LinkProof, Peer Director, CertainT 100. Our comprehensive suite of products service end-to-end application operations, providing robust and scalable network traffic assurance. For more information, please visit us at www.radware.com
About Allasso
Allasso is the leading pan European network security-specialist distributor with offices in the UK, France, Italy, Spain, Benelux and Germany. The company provides enterprise security solutions, network security training, sales and marketing advice and technical support to more than 7000 resellers across Europe. More details about Allasso and the range of products it distributes are available at www.allasso.com.
Press Contacts:
Radware:
Sarra Mander/Steve Earl, Rainier PR; 020 7494 6570 or smander/searl@rainierpr.co.uk
Allasso:
Miles Clayton, Citigate Technology; 0207 282 2955