Radware Unveils New Corporate Strategy and Image


TEL AVIV, ISRAEL September 18, 2000 02:00 PM

Radware (Nasdaq: RDWR), a leading provider of Intelligent Traffic Management (ITM) solutions that bring certainty to dynamic networks, ensuring optimal, continuous, personalized and secure service, today announced the unveiling of its new corporate strategy and image.

Radware recognizes that the incredible growth of the Internet represents amazing opportunities as well as tremendous challenges. One of the challenges of the Internet economy is to establish credibility by convincing consumers that doing business online is secure, reliable, and convenient. Radware's purpose continues to be about helping customers deliver better, faster more reliable IP services by providing e-businesses, service providers and enterprises the tools they need to achieve growth and maximize revenue.

"With virtually every resource imaginable just a click away, the Internet economy challenges customer loyalty, making the e-relationship between service provider and user the vital link to success in the networked world," said Sharon Trachtman, VP of marketing for Radware Ltd. "Because our customers must compete in an environment of inherent uncertainty with inevitable downtimes, network congestion and security hazards, they need to know their end users are going to get what they want on time, in less time, every time."

Radware removes the fear and doubt associated with doing business online and creates the network certainty necessary to achieve financial success. Radware ITM solutions, including the new Application Switch, provide high availability, fault tolerance and redundancy to accelerate and optimize all IP traffic. The Radware solution was designed and developed to create certainty in the network and help customers take full advantage of their resources.

About Radware

Radware's suite of Intelligent Traffic Management (ITM) products is designed to optimize the end user experience by eliminating network uncertainty and downtime. Radware's product line combines its latest application switching technology and architecture with the company's industry proven traffic management software to help users keep their sites available 24 hours a day. Radware offers a broad range of ITM solutions to service providers, e-commerce businesses and corporate enterprises that require uninterrupted availability and optimal performance of IP-based applications. Users receive optimal, continuous, secure and personal service with the use of Radware's award-winning ITM solutions: Web Server Director, Cache Server Director, FireProof and LinkProof. Radware's Application Switches bring certainty to dynamic networks with products that guarantee the best service from click to content. Get certain with Radware. For more information, please visit us at www.radware.com or call 888-234-5763.

This press release may contain forward-looking statements that are subjectto risks and uncertainties. Factors that could cause actual results to differ materially from these forward-looking statements include, but are not limited to, general business conditions in the Internet traffic management industry, changes in demand for Internet traffic management products, the timing and amount or cancellation of orders, and other risks detailed from time to time in Radware's filings with the Securities and Exchange Commission, including Radware's Form F-1. 

 

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